Coiltech organiser QUiCKFairs forms partnership with Easyfairs
Event organiser Easyfairs and Milan-based exhibition organiser QUiCKFairs have announced their newly formed partnership.
Image for illustration purposes.
Germany, Munich/Italy, Milan: Event organiser Easyfairs and Milan-based exhibition organiser QUiCKFairs have announced their newly formed partnership.
Through the collaboration, Easyfairs is augmenting its portfolio with Coiltech, the internationally acclaimed coil winding trade fair, aiming to reinforce its position in Italy and Germany.
QUiCKFairs organises two annual events, Coiltech Italia and Coiltech Deutschland, specialising in materials and machinery for the design, manufacture, maintenance and repair of electric motors, generators, transformers, and windings. Coiltech began in 2010, and in 2023, the events united 473 exhibitors from 31 nations and 5.314 visitors from 60 countries in Augsburg, Germany and Pordenone, Italy.
“The partnership with QUiCKFairs is an exciting development for Easyfairs; the Coiltech events serve niche communities making them a perfect fit for our business. We look forward to working closely with Sebastian Kuester and his team on further growing these thriving events. We are confident they will leverage the experience of Easyfairs with our pan-European network of industrial trade shows, our advanced technology platform, and the obvious synergies within the Easyfairs portfolio,” emphasises Roland Brand, CEO of Easyfairs D-A–CH Region.
Founded in 2009, QUiCKFairs has pioneered an independent trade fair format that reduces the effort required for exhibitors, providing an innovative trade fair experience. The existing, dedicated event team will continue to be responsible for future editions of both Coiltech Italia and Coiltech Deutschland. Sebastian Kuester, the founder and current Managing Partner of QUiCKFairs, will take on the role of CEO of the company as part of this partnership and will remain connected to it through an investment in Easyfairs.
“I am thrilled to join the Easyfairs family”, states Sebastian Kuester. “My investment allows me to continue acting as an entrepreneur and join in the success of over 200 events. For Coiltech’s exhibitors and visitors, this development primarily signifies long-term continuity, as the success stories of Easyfairs and QUiCKFairs are built upon the same principles.”
“Easyfairs and QUiCKFairs share the same principles, which is to easify the experience for exhibitors and visitors and give them a better return on investment and return on time. Coiltech’s presence in Italy and Germany are important for Easyfairs; they are both countries where we have made key acquisitions in recent years and where we have strong ambitions to further invest and grow. I look forward to working closely with Sebastian and this community to deliver the best possible events for the industry,” concludes Brand.
Source: Easyfairs